About Us

Overview

Urban Alpha is an award winning online Men’s Clothing retailer based in Manchester, England. Our vision is to become the online men’s style destination. Through a combination of the latest designer men’s clothing and our interesting, insightful and informative content – all of which is added to and improved upon by our customers – we will not only make it easier than ever for you to shop online, but will also provide you with all the men’s style advice you will ever need in the process.

The Story So Far

Urban Alpha started as an idea in late 2009 when searching for some boxer shorts as a Christmas stocking filler. After visiting countless websites, the ‘eureka moment’ struck – why not combine an excellent online shopping experience with useful, insightful and interactive style advice? With thousands of locations online to buy men’s clothing, we were left with only one choice... we had to do it better!

Fast forward to November 2011 and Urban Alpha launched to immediate success; driven by our desire to do things better.

We are a young company with big dreams, and we will never stop seeking out new brands and keeping up with the latest trends to bring you the best styles.

Goals For The Future

Urban Alpha started by selling only men’s underwear – but we always knew that this was the first step to achieving our overall vision. Over the coming months, we will be adding more clothing and style guides, designer men’s clothing brands as well as a few other things we have up our sleeve.

We know that ensuring the highest level of customer service, continually improving our product range and striving to provide the best value to our customers is vital to our future success. Here at Urban Alpha, we know that we can’t get to where we want to be without you, so we will always strive to create loyalty, one customer at a time.

Words we live by: “To deliver the best possible customer service before, during and after the sale, and to continually improve both our range of products and the services that support them.”

Our mission is simple, but it won’t stop there. Our big dreams don’t end with our product range, and in the future we want to get involved with our community, alongside other projects, to really try and make a difference.

Awards

Shell LiveWIRE Grand Ideas Award December 2011

After only one months trading, Urban Alpha was shortlisted for a Shell LiveWIRE Grand Ideas Award. After a public vote and deliberation by an esteemed judging panel, Urban Alpha was chosen as a winner of the highly respected award at the end of January 2012. Click here for more information.

Thank you to everyone who has supported Urban Alpha. We wouldn't be here without you!